The eCommerce website development dubai is growing in large proportions, but many consumers are still afraid to use eCommerce, for fear of having their personal information disclosed or go through scams and web fraud. So it is important that the business invests in security tools to protect the purchasing customer, and also protect against cybercriminals.
To avoid headaches in your online business and work with a totally secure system, we have prepared
5 tips to earn eCommerce customer confidence in Dubai with website development
1. Migrate to Higher Quality Domain Hosting
In order to meet consumer demand, without losing security, it is important that the eCommerce website development dubai migrate to a higher quality server that also offers greater flexibility and availability to customers. After all, none of them will insist on buying from an eCommerce website that does not meet their needs, correct!!
This is important to elevate the eCommerce website reputation and attract customers, as well as to retain the old ones. With a high-quality hosting, you can work with a complete database and updated with the information of each consumer, from the simplest to the most complex, such as:
- Customer email
- Shopping Habits
- IP address
- Frequency of visits to your website
- The region where the customer resides
All these data, when brought together, help the eCommerce business database to establish the level of risk of each sale, which minimizes the chances of fraud and damage to the store, as well as to customers. Since all of this information needs to be checked out quickly, it is critical that the eCommerce website is quick and can handle all information quickly and efficiently, to approve the purchase without delay, and to avoid dropping out of the way.
2. Bet on the Visibility of eCommerce Website Information
One point that usually generates great fear on the part of the most distrustful customers, is when they enter a certain eCommerce website link on search engine and do not see any type of information about it. To gain the trust of these customers, it is best to provide maximum visibility of your websites, such as the corporate name, contact numbers, and address. This implies a greater awareness of the eCommerce website and leaves visitors more secure in relation to the seriousness of the eCommerce business.
3. View Security Certifications and Stamps on your Site
The security seal guarantees to the customer that the eCommerce website is safe, which leaves potential consumers more comfortable shopping, without fear of theft of your personal information. Some certificates are even mandatory for eCommerce websites to integrate payment gateways, such as SSL, which is essential for eCommerce to request and store personal information for each user. Obviously, such security requires an investment, but it also ensures increased sales, reduced fraud, and increased customer reliability. So let the visible security certificate in the layout of your page.
5. Have a Secure eCommerce Payment Solution
Many people only make a purchase from the eCommerce website, if the payment method is secure. And the truth is that these people have reason to think so because it is precisely the time to pay that criminals act and steal customer data. So to ensure greater online security at this stage of the purchase, you have to offer the consumer several payment options so that he can make his own decisions more easily.
All the measures that businesses can take to ensure the online security of your eCommerce website development dubai and with regard to your customers are valid. After all, in addition to loyalty to your older customers, these tools end up attracting new customers to your store, strengthening your brand.